Network Marketing

If you put the words ‘social’ and ‘network’ together, many people think of Facebook and similar sites that allow people to connect in a positive way.  When you put the words ‘network’ and ‘marketing’ together, some people will scowl and presume you are trying to scam them.  Throw in the word ‘pyramid’ and people shut down and refuse to listen any further.  Why is this?  It is probably because there have been some companies that have lured people into their programs by making grand claims of quick wealth with little effort.  Those who have attended their presentations often left with dreams of big houses and fancy cars.  When their initial efforts yielded meager results, discouragement set in, and it was easy to quit.  Then, when this happened to enough people, this form of marketing got a bad reputation among the general public.  I think it is time to realize that ‘network’ and ‘marketing’ are words that can be paired successfully, and Facebook is modern proof of this.  A self-published book entitled The Shack became a best seller thanks to social network marketing.  The Facebook Fan Page exists to market products, websites, companies and much more.  By networking with Friends, word spreads about good deals, good products and helpful websites.  If someone approaches you with information on a network marketing business, do not panic and run the other way.  Take the time to listen, and then if it does not interest you, graciously thank them for sharing.  If it does interest you, make sure you enter into it with realistic expectations.  No one gets rich without working hard and being persistent.